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Quality Assurance

WI Communication automates the entire quality process. Unlike other solutions which emphasize on “back-end” testing and result analysis, our quality is built in at each state of the development lifecyle. This ensures that tests are planned early and synchronized with business goals, able to adapt to changing business goals and requirements. This is mainly done as today´s online market presence needs a fast and professional approach adapting to changes in reality.

Providing methodology-agnostic solutions which support organizations using iterative approaches such as agile, through to traditional methodologies whilst encompassing the process, practices and toolings within central test management hub is easily achieved.

This shifts the focus from removing issues to preventing issues; from a risky, uncontrolled approach to a predictable managed path and from enduring costs to confronting waste and focusing on innovation. In short, towards delivering great solution that your business needs and you as a client deserve.

Quality Requirements

WI Communications will always use a wide set of complex and sophisticated quality assurance and result oriented tracking tools.

In order to reach our goals we use different approaches. Although the type and overall number of quality assurance steps varies with different analyties, there is still a common set of basic metrics common to most:

 

Site Usage

Referrers

Site Content Analysis

Quality Assurance

 

Numbers of Visitors and Sessions

 

How many people repeatedly visit the site

 

Geogrphic information

 

Search Engine Activity

 

Which websites are sending visitors to your site

 

The search terms people used to find your site

 

How many people place bookmarks to the site

 

Top entry pages

 

Most popular pages

 

Top pages for Single Page View Sessions

 

Effectiveness of Key Content

 

Broken pages or server errors

 

Visitor response to errors

Table 1 shows Metric categories (examples)

Metric

Description

Category

Visitor Type

Who is accessing the Website (returning, unique, etc.)

Site Usage

Visit Length

The total amount of tim a visotor spends on the Website

Site Usage

Demographics and System Statistics

The physical location and information of the system used to access the Website

Site Usage

Internal Search Information

Information on keywods and results pages  viewed using a search engine embedded in the Website

Site Usage

Visitor Path

The route a visitor uses to navigate through the website

Site Content Analysis

Top Pages

The pages that receive the most traffic

Site Content Analysis

Referring URL and Keyword Analysis

Which sites have directed traffic to the Website and which keywords visitors are using to find the Website

Referrers

Errors

Any errors that occurred while attempting to retrieve the page

Quality Assurance

Table 2 shows common metrics of Website analysis

WI Communications uses hundreds of metrics for Quality Assurance and Project Flow improvements to reach the client goals. WI Communication knows how to get the most of such analytics, quality assurance and workflow steps to analyze and combine them in meaningful ways. This means knowing the business goals and then determining which KPIs (Key Performance Indicator) will provide the most insight.

Every project has specific goals to reach. Every part of our project team, including but not limited to our QA Division, works together to achieve them through an ongoing exchange, quality assurance and tracking of KPIs in a real-life environment, taking fast paced changes into consideration.

 

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