Content is one great asset for brands in the digital world but not every customer and target audience responds well to the same content. The most important thing to successfully connect with audiences is to present valuable content that the audience will find relevant or entertaining.

Marketers will see that the content gets lost in the content glut if they fail to understand correctly their segments, what kind of content they are interested in, along with which channels they prefer.

The

Nowadays it is frequent to see the technological advances with which the big companies surprise the public with novel inventions.

These advances represent in many cases a tool to help people. However, in many opportunities, the population is not aware of what happens with technology.

There are several ways in which individuals can keep up to date with everything related to technological advances. It is not about buying all the gadgets that go on the market but about being aware of what

There are many kinds of tourists throughout the world. The industry usually considers the following 3 big categories:

• Domestic Tourism – Taking Holidays and Trips in your own country.
• Inbound Tourism – Visitors from overseas coming into the country.
• Outbound Tourism –Travelling to a different country for a visit or a holiday.

It also segments the tourism activity itself into 3 categories:

• Leisure Travel - includes travel for holidays, cultural events, recreation sports.
• Business